Liverpool Victoria over 50 life insurance - 50 Plus Plan

Are you considering over 50s life insurance? If so, Liverpool Victoria’s 50 Plus Plan is worth your attention.

Why buy from LV=

When you buy a product from LV= you get the reassurance of knowing that you’re part of a long history of providing financial security for their members and customers.

When they started in 1843 as Liverpool Victoria, their goal was to give financial security and peace of mind to more than just a privileged few. And today it's much the same.

As a mutual, they don't have to answer to external shareholders – so they can concentrate on looking after you.

As the UK's largest friendly society they are here to help you make the best choices when it comes to your money. And with a range of savings and investments, life insurance and general insurance products that are both good value and award-winning, they are bound to have something to interest you.

They have also continued to grow and remained financially strong despite the ongoing volatile market conditions and financial uncertainty.

• No medical or health questions
• Guaranteed acceptance for all UK residents aged 50 to 80
• Provides a guaranteed cash lump sum on death, which could help towards funeral expenses or unpaid bills
• The guaranteed sum could also be a gift for your grandchildren
• Get an extra 10% towards funeral costs with the Funeral Benefit option
• Receive your choice of free gift after your plan starts
• When you take out the LV= 50 Plus plan you’ll become a member of LV=
• The amount of cover provided depends on how much you want to pay each month, your age and gender
• Get up to £25,000 of cover
• Your spouse or partner can apply, as long as they’re UK resident and age 50-80
• Cover continues for free when you're aged 90
• A simple and efficient claims process

What is the payout amount for the 50 Plus Plan?

• Cover is fixed when your plan starts, and doesn’t change. This means it won’t keep up with inflation and will buy less in the future
• If you die within 12 months of your plan starting, depending on the circumstances, the plan may only pay out an amount equal to the premiums you’ve paid
• Depending on how long you live, you could pay more in premiums than the amount of cover paid out when you die
• This isn’t a savings plan. If you stop paying premiums before age 90, your plan ends and you get nothing back. This plan has no cash-in value


To compare over 50 life insurance providers we recommend taking a minute to read Over 50 life insurance - A better deal